Just say no to unethical marketing: disablism in health copywriting
I got an email yesterday inviting me to be an affiliate for a health product. By complete coincidence, the product promised to rid its gullible […]
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Podcast Episode 66: Five (and a half) ways lists can transform your marketing
Everybody loves crossing things off a list, right? A to-do list is not the only list freelance writers can use to help their marketing and […]
Continue reading »Podcast Episode 49: How to Make Creative Marketing Ideas Work
Many new freelance writers are surprised by the amount of marketing that they need to do. Because these activities need to be pursued relentlessly it […]
Continue reading »Podcast Episode 36: Visual clues to professionalism
Working from home might feel like an endless opportunity to work in your pyjamas, but there are times when it is really important to […]
Continue reading »Podcast Episode 34: Sociable or Spammy? Pitching your marketing to be enticing, not annoying
We ran out of storage space for our earliest episodes. But fear not, we have made these many, many hours of freelance writing goodness available […]
Continue reading »Podcast Episode 30: It’s not about you – the art and the science of commercial copywriting
We ran out of storage space for our earliest episodes. But fear not, we have made these many, many hours of freelance writing goodness available […]
Continue reading »Podcast Episode 22: The Hows, the Whys and the Wherefores of the Perfect Press Release
We ran out of storage space for our earliest episodes. But fear not, we have made these many, many hours of freelance writing goodness available […]
Continue reading »Content Marketing for Small Businesses (Infographic)
I love content marketing. I love the concept of it, the execution and the results! But many people, especially small businesses, just don’t know where […]
Continue reading »Podcast Episode 9: The Sad Smell of Desperation
In Lorrie’s first solo episode, she talks about how freelancers can market themselves in difficult times without coming across as desperate and needy. Nobody wants […]
Continue reading »The Relentless Marketing of a Freelance Writer
Before I became a full-time, self-employed freelance writer I read a lot on the subject. I wanted to feel prepared and not have any nasty […]
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